New and Improved Design for Shalimar Management’s 543 Second Avenue

Posted On Fri, January 8, 2016 By

Posted On Fri, January 8, 2016 By In Architecture, Murray Hill, New Developments, Rentals

In a well-wishing New Year note, Charles Fridman, president of Shalimar Management, announced that their planned ten-story residential project at 543 Second Avenue will break ground this year, and he’s now unveiled a revised set of renderings depicting a substantially different design.

Evolving from banal to brutal, the previously thin-skinned, glass-and-metal design has been beefed up into an energetic, cast-in-place concrete structure of undulating floor slabs and tilting exterior columns. Fridman’s page states: “We’re planning a 10 Story rental building with 1-2 bedroom apartments. Each apartment will have its own balcony, and part of the building will cantilever over our other property at 249 East 30th Street.” Outdated building applications from early 2014 detail a 12-story building housing 18 units spread across 19,000 square feet of floor area. New permits have yet to be filed and according to Fridman, the team came close to building the previous design, but “thankfully” held off.

543 Second Avenue, Shalimar, ROART, 5D, Murray Hill
Earlier designs courtesy of ROART

543 Second Avenue, Charles Fridman, Shalimar Management,  (3)

543 Second Avenue, Charles Fridman, Shalimar Management,  (4)
New renderings courtesy of Shalimar Management

543 Second’s somewhat aggressive design will be in line with much of the area’s post-war architecture, including I.M. Pei’s Kips Bay Towers across the street. While thought to be unsightly by some, exposed concrete has become a popular and rather economical means of providing texture and vigor to the exteriors of many upcoming projects. CookFox’s 550 Vanderbilt, Herzog & de Meuron’s 215 Chrystie Street, and Vinoly’s 432 Park Avenue seem to have proven that the raw aesthetic does not discourage buyers.

543 Second Avenue
The existing site

543 Second Avenue, Charles Fridman, Shalimar Management, (4)
Aerial rendering courtesy of CityRealty

For future listings at 543 Second Avenue, visit CityRealty.

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Neighborhoods : Murray Hill

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