All renderings courtesy of Jamestown

One of the most valuable advertising locations in the world will cash in on its prime location even further. One Times Square, home of the New Year’s Eve ball drop, will undergo a $500 million redevelopment to become a new visitor center with a viewing deck, museum, and 12 floors of interactive “branded” experiences, developer Jamestown announced on Friday. While the 26-story building, located at 42nd Street and 7th Avenue, has been vacant for years, its exterior is covered in giant billboards. As part of the half-a-billion-dollar project, advertisers will be able to reach more consumers through immersive “digital, virtual, and augmented reality integrations” inside One Times Square.

Details here

Images courtesy of TSX Broadway

The redevelopment of a historic Times Square theater hit a major milestone this week. L&L Holding Company on Wednesday announced the 30-foot lift of the Palace Theatre is completed after seven weeks. The project is part of TSX Broadway, a 46-story $2.5 billion mixed-use development set to open next year with a performance venue, 660-key hotel, retail, and a restored theater on the third floor. Using techniques that defied traditional engineering, the theater’s lifting unlocks 100,000 square feet of retail and entertainment space.

Details here

Photo Credit: Brett Beyer

More than 10 years and over $400 million later, an 80,000-square-foot public park is now open on the rooftop of Pier 57 in Hudson River Park. Formerly a maritime port and bus depot, the pier has been transformed into a mixed-use development with office space for Google and a new food hall curated by the James Beard Foundation. The new two-acre green space, the largest of its kind in New York City, will be open to the public daily from 7 a.m. and 10 p.m.

Get the details

Rendering: dbox / Foster + Partners

JPMorgan Chase on Thursday unveiled the design for its massive new global headquarters in Midtown East, set to become one of New York City’s tallest buildings. Roughly three years after the project was approved by the city and a year after construction began, fresh renderings show off the Foster + Partners-designed tower at 270 Park Avenue, which will soar nearly 1,400 feet and be all-electric. The building, which will house up to 14,000 employees, boasts a unique “fan-column” structure that is lifted about 80 feet above street level as well as a new public plaza on Madison Avenue.

See the supertall

Image courtesy of JDS Development Group

Brookyn’s first and only supertall tower officially launched sales on Wednesday. Designed by SHoP Architects, the Brooklyn Tower is a 93-story skyscraper standing at 1,066 feet in Downtown Brooklyn. Located at 9 Dekalb Avenue, the building’s 150 condo units start on the 53rd floor of the tower at an elevation of 535 feet, providing unparalleled views of the surrounding cityscape. Residences are priced from $875,000 for studios to $8 million for four bedrooms. Two-bedrooms start at $2.4 million, three-bedrooms start at $2.95 million, and four-bedrooms start at $5.9 million.

See more here

Photo credit: The Howard Hughes Corporation/SOM

The Howard Hughes Corporation last week got the official go-ahead from the city to build a mixed-use tower on a parking lot in the South Street Seaport. Originally proposed as a 1,000-foot-tall tower, the plan for 250 Water Street has changed many times over the last few years due to feedback from community groups and local officials, with the final result being a 324-foot-tall tower with roughly 270 apartments. The $850 million project is expected to break ground this year following remediation of the site.

Get the details

All renderings: James Corner Field Operations and BIG- Bjarke Ingels Group

Two massive high-rise towers with over 1,000 apartments and a resilient waterfront public park are officially coming to Williamsburg. The New York City Council last week voted to approve River Ring, a development planned for River Street between North 1st and North 3rd Streets on the Brooklyn waterfront. Developed by Two Trees Management, the project includes two mixed-use buildings designed by Bjarke Ingels Group that will hold 1,050 units of housing, with 263 of them priced below market rate, as well as a new YMCA and public park. Construction is expected to begin in 2024.

Get the details

Image courtesy of Local Office Landscape/Bernheimer Architecture

After more than 40 years of planning, the construction of  New York City’s first net-zero community is moving forward. L+M Development Partners, the Bluestone Organization, and Triangle Equities have agreed on $30.3 million in financing, signaling the beginning of phase one of Arverne East, a sustainability-focused, mixed-use development project in Far Rockaway. The project will bring 1,650 new units of housing, with 80 percent of them affordable, to a 116-acre oceanfront site that has been vacant for more than four decades.

Find out more

Rendering by Ekoomedia, Inc. / Courtesy of Skidmore, Owings & Merrill

The New York City Council voted on Wednesday to allow the proposed development at the site currently occupied by the Grand Hyatt Hotel at 175 Park Avenue. New Greater East Midtown zoning rules permit developers to construct supersized towers if they are accompanied by hefty contributions to transit and public amenities. In addition to the construction of a 2.1-million-square-foot, 1,575-foot-high building with retail and office space, a new 500-room hotel, a sky lobby, a lounge, and a restaurant, the site will include 25,000 square feet of elevated, publicly accessible terraces that will host cultural and arts events. The project also promises to bring hundreds of millions of dollars in transit improvements.

Find out more

All renderings courtesy of Gabriel Saunders unless otherwise noted.

After officially becoming Brooklyn’s tallest building in October, the Brooklyn Tower is now showing off its sumptuous interiors. When the 1,066-foot-tall tower, the first and only supertall in the borough, opens at 9 DeKalb Avenue next year, there will be 550 total residences, with 150 condos for sales and 400 rentals. New images provide a sneak peek of the interiors designed by Gachot Studio, which was able to manipulate the tower’s unique hexagonal shape for sweeping incomparable city views.

Learn more