Photo of Trump SoHo via Trump Hotels
Trump SoHo, a $450 million, 46-story hotel condominium at 246 Spring Street, has suffered from a sharp decline in corporate event bookings and an increase in staff layoffs. Documents reviewed by WYNC show the once $700-per-night hotel now offers rooms for under $400 a night, less than most of the city’s five- and even four-star rated accommodations. Plus, managers plan on laying off 12 room attendants out of the hotel’s 80 total housekeeping staff and removing turn-down service. While last year the hotel booked 29 large corporate events between January and mid-May, this year just 11 events were booked, with fewer well-known names.
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Photo of Trump SoHo via Trump Hotels
Meg Ryan’s 4,100-square-foot apartment at 84 Mercer Street in Soho appears to be spoken for (h/t Curbed). 6sqft previously reportedd that the actress had listed the full-floor home–which she bought from fellow actor Hank Azaria for $8 million in 2014–for $10.9 million back in February of this year. After a designer gut renovation and a spread in Architectural Digest, the three-bedroom home hasn’t been on the market long–and it’s reportedly in contract.
This 2,500 square-foot full-floor space at 458 Broadway definitely captures the essence of the timeless Soho artists’ loft, from the enormous window-lined studio to the sleek loft kitchen and colorful bath. It’s available for rent from June through August for $7,300 a month; furnished and in the midst of non-stop Soho, it could be the perfect way to step into the loft life for the summer.
This $4.75 million Soho loft at 138 Grand Street–in one of the neighborhood’s original artists’ co-op buildings–is an authentic 1977 conversion that’s completely updated for today’s live/work demands. The Ironclad Artists’ loft building is a six-story icon with a rich architectural history that’s significant to the neighborhood, distinguishable by features like a cast iron facade and a mansard roof. Within, this fifth-floor home is quiet and serene while also surrounded by the heart of Soho.
There seems to be a celeb exodus underfoot at the Soho co-op 533 Canal Street (aka 477 Washington Street). Just last month Kirsten Dunst re-listed her vintage-cool penthouse in the building, and now the Post reports that indie actor buddies Casey Affleck and Joaquin Phoenix have put the semi-raw duplex loft on the seventh floor that they co-own on the market for $3,895,000. This could have something to do with the fact that the pair–who co-wrote the 2010 mockumentary “I’m Still Here”–will soon be ex-brother in laws. Last year, after 13 years together, Affleck and Phoenix’s sister Summer decided to part ways.
For a while, anyway, as the Skinny Girl mogul and RHONY regular recently listed her renovated pad downstairs at 22 Mercer Street. But the cobblestones of Soho‘s Cast Iron District boast more than enough celebrities to withstand the loss, and this 2,392-square-foot loft has had its own renovation; on the market for $4.75 million, it’s stellar enough that it doesn’t matter who the neighbors are.
Kirsten Dunst bought this industrial-meets-rustic penthouse at 533 Canal Street (aka 477 Washington Street) in Soho back in 2007 for $3.09 million, claiming she needed a break from the L.A. lifestyle. But after a gut renovation that added a boatload of vintage charm, she put the loft on the rental market for $12,500 a month in late 2014. And now that she recently got engaged to her “Fargo” co-star Jesse Plemons, she seems more eager to unload the pad, as it’s just reappeared as a $5 million sale.
Back in 2014, actress Meg Ryan dropped $8 million on a Soho loft previously owned by actor Hank Azaria. Now, after a sweeping gut renovation by interior designer Monique Gibson and architect Joel Barkley—and a full spread cover story in Architectural Digest showing off every nook and cranny of the chic space—the Journal reports Ryan has put the home on the market for $10.9 million.
If you thought Bethenny Frankel had a scattered personality on “The Real Housewives of New York,” just check out her real estate game. After splitting from ex-husband Jason Hoppy, the reality star bought a $4.2 million Soho loft in April 2015, the same month she picked up a $3 million+ Hamptons compound. She also bought a second Soho loft around that time to serve as an office for her “Skinny Girl” empire. Once the embattled couple (he was recently arrested for allegedly harassing her) finalized their divorce, she sold their former $7 million Tribeca loft this past October in just one day. People now reports that Frankel put the Soho loft at 22 Mercer Street on the market for $5.25 in order to find a larger home for herself and daughter Bryn (and from the sound of it, get away from its divorce-era juju), and she admitted to the mag that, “I have been doing really well in real estate and I’ve got the bug.”
Other than “expensive,” (at $5,000 for a diminutive studio), we really can’t think of a better description for this clean and cozy pad than hygge, the Scandinavian super-meme that has recently been sweeping the lifestyle and interiors world. Pronounced “hoo-guh,” and defined as “a concept, originating in Denmark, of creating cosy and convivial atmospheres that promote wellbeing,” it pretty much sums up this sweet studio at 110 Thompson Street.
Come in and relax
This 3,800-square-foot townhouse-sized spread at 101 Wooster Street right in the middle of Soho‘s Cast Iron Historic District combines the industrial cool factor of a loft with the space and storage of a house, throwing in a generous helping of color, texture and modern luxury. With so much going for it, we can see this impressive co-op’s appeal to its previous owner, comedienne Whoopi Goldberg, who sold it for just over $3 million in 2010. The current owners, tech and VC heavyweight Ben Lerer (he’s a founder of Thrillist and investor in scores of others; father Ken was a HuffPo founding partner) and his wife, Emily, were the parties responsible for the current riot of art, color and general eye candy–and the current $7.395 million price tag.
DoBro (Downtown Brooklyn), MiMa (Midtown Manhattan), Hellsea (Hell’s Kitchen meets Chelsea), BoCoCa (Boerum Hill, Cobble Hill, Carroll Gardens)–typically we blame brokers and real estate marketers for inventing outlandish neighborhood acronyms as a way to make their listings and developments seem unique and in uncharted territory. But this time, the writers over at Travel + Leisure have decided to try their hand at the name game, dubbing “NoLo” the next trendy ‘hood. “There’s no cooler neighborhood mashup,” they say, than “the parts of Soho where Nolita bumps against the Lower East Side.” Here you’ll find “a community of restaurants, shops, cafes and drinking spots that exude the city’s cutting edge style.”
A year and a half after Austrian-American businessman and investor Gerhard Andlinger scooped up Jon Bon Jovi’s Soho penthouse, he’s put it back on the market. The rocker bought the sprawling duplex at 158 Mercer Street in 2007 for $24 million, then listed it in 2013 for $42 million. After several price cuts, and some interest from supermodel Heidi Klum, Andlinger paid $34 million for the home in June 2015, but it looks like he’s ready to “Runaway,” as LL NYC tells us that it’s re-listed for $38 million.
When he’s not busy winning titles as the second-best tennis player in the world, Novak Djokovic is apparently quite the architecture aficionado. The Serbian athlete told the Wall Street Journal that he’s a big fan of Renzo Piano; earlier this year he bought a unit in Piano’s Miami beach project Eighty Seven Park, and he’s now gone into contract for two condos in the starchitect’s under-construction NYC venture 565 Broome SoHo, where sales launched this past September.
We’re seeing a lot of downtown live/work lofts on the market lately, and we can’t help but wonder whether longtime artist-inhabitants are moving on to better things, but we’re guessing they’re cashing in on the cachet of loft living. And if you’ve ever drooled over these huge and versatile spaces, this 1,200 square-foot co-op at 138 Grand Street will definitely put stars in your eyes.