10 Sullivan Street Leads Western Soho Residential Development

December 1, 2014

Back in June, units at 10 Sullivan Street in Soho hit the market. The 16-story, Cary Tamarkin-designed building is shaped like a mini Flatiron Building, and due to its height and scale, many consider it grossly out of place. But regardless of one’s opinion, the scheduled completion of the triangular condo in late 2015 will cement western Soho’s turn from primarily commercial to residential, a trend shared with adjacent neighborhood Hudson Square.

10 Sullivan StreetView from 10 Sullivan

10 Sullivan Street will be one of the tallest buildings in Soho when completed. It “has an elliptical end curved between two columns set 22 feet apart, giving it a sort of prow like that of a boat,” the developer told the Times. This prow, with its large expanses of glass, will have unimpeded views down the Avenue of the Americas. Architect Cary Tamarkin designed the building to echo the area’s historic industrial buildings, cladding the exterior in hand-laid corbeled black and blond Norman bricks.

The building’s triangular, boat-shaped footprint is 360 feet long and 92 feet wide and comes to a rounded point at the southern end. The oddly-shaped lot was formed in the 1920s when Sixth Avenue was extended below 14th Street, cutting diagonally through the Village and Soho. For many years it was the site of a gas station and car wash. But even today, this area of Soho doesn’t have much in the way of the high-end shopping and fancy apartments that have come to be synonymous with the neighborhood. In fact, the developers of the building, Madison Equities and Property Markets Group, had to go through the Board of Standards and Appeals to receive a residential zoning change.

One Vandam, 15 RenwickOne Vandam (L) and 15 Renwick (R)

But 10 Sullivan is not the only residential development looking to transform the once-desolate area of western Soho. BKSK’s 14-story One Vandam, which also modeled its modern design on elements of Soho’s loft buildings, has received a lot of attention, and 73-75 Sullivan Street is also rising in the neighborhood. Nearby, at the crossroads of Soho, Tribeca, and Hudson Square, 15 Renwick and the Renwick Modern are making waves, and Trinity Real Estate recently revealed its plans to add residential developments to its Hudson Square portfolio.

10 Sullivan will top out this month so prospective buyers can start touring the property, though eight of the 21 units have already been sold. The $112 million project also includes four 25-foot-wide townhouses, which will start at $20,795,000, and a $25 million duplex. There will also be a ten-space parking garage and 2,600 square feet of retail on the tower’s lower floors, in keeping with the total transformation of the neighborhood.

[Via NY Times]

[10 Sullivan Street on CityRealty]

Renderings via 10 Sullivan Street

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