Flatiron/Nomad

Rebranded WeWork opens an on-demand workspace and cafe in Flatiron

Images courtesy of The We Company; Photography by Dave Burk.

January 23, 2019

Rebranded WeWork opens an on-demand workspace and cafe in Flatiron

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Recently re-branded as the We Company, the juggernaut formerly known as WeWork has introduced Made By We, an "on-demand workspace," event space, retail shop and cafe at 902 Broadway in the Flatiron district. Manhattan's largest private office tenant adds the new retail and no-membership-required co-working concept to a growing list of conquests that includes the landmarked Lord & Taylor building which they've tapped starchitect Bjarke Ingels to restore and co-living (WeLive) and childhood education (WeGrow) ventures as well as their better-known co-working brand.
More We this way
Where I Work: How design firm ICRAVE makes memorable experiences at its Nomad studio

6sqft’s series “Where I Work” takes us into the studios, offices, and businesses of New Yorkers across the city. In this installment, we’re going inside innovative design firm ICRAVE’s Nomad studio. Want to see your business featured here? Get in touch!

January 17, 2019

Where I Work: How design firm ICRAVE makes memorable experiences at its Nomad studio

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According to the founder of hospitality design firm ICRAVE, Lionel Ohayon, it’s not about the materials used in a project, but the memories created. “I always say, people may hate or like our spaces, but the most important thing is that they remember them,” the Toronto-native told us. Through design, the innovative studio focuses on creating memorable experiences for its clients, a long and varied list that includes the Dallas Cowboys and Memorial Sloan Kettering Cancer Center. The firm’s mission is ingrained in the culture at ICRAVE, a 40-member team consisting of graphic designers, architects, and public relations pros, an office where creativity is fostered through a mixture of collaboration and independence. The open layout of the studio makes this work culture possible, with custom-designed doors and partitions to transform the space into however necessary. On a recent tour of ICRAVE’s studio near Madison Square Park, Ohayon told 6sqft about the firm's wide range of projects and how his team turns ideas into unforgettable adventures.
See iCRAVE's studio and meet Lionel
GIVEWAY: Join a 6sqft editor for a special ‘Christmas History in Gramercy’ tour

Photo courtesy of the Library of Congress

December 7, 2018

GIVEWAY: Join a 6sqft editor for a special ‘Christmas History in Gramercy’ tour

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Did you know the nation's first public Christmas tree went up in NYC? Or how about the fact that Santa Claus was born here in both literature and drawing? And have you seen the famous restaurant decorated with 15,000 Christmas ornaments, 10,000 lights? Join 6sqft's managing editor Dana Schulz for her Christmas in Gramercy tour with the Municipal Art Society to see and learn about all this and more. Taking place, Saturday, December 15th, the two-hour event will reveal the surprising origins of our most beloved holiday traditions.
Enter to win tickets here!
Nomad’s One Madison Avenue is getting an 18-floor addition designed by Kohn Pedersen Fox

Current view of 1 Madison Avenue via Flickr; Rendering of 1 Madison via SL Green Realty

December 3, 2018

Nomad’s One Madison Avenue is getting an 18-floor addition designed by Kohn Pedersen Fox

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The Nomad office tower that neighbors the Met Life Tower is getting a major makeover, SL Green announced Monday. The 13-story building at One Madison Avenue will undergo a redevelopment, including an addition designed by Kohn Pedersen Fox and a modernization of the building's existing podium. The real estate company said it will reduce the building to its ninth floor and create 18 additional column-free floors above. A rendering released on Monday shows off the planned glassy addition, as well as wraparound and rooftop outdoor terraces that will measure over one acre.
Get the details
$3.2M Nomad co-op atop the historic Gilsey House has a mini solarium and a rooftop oasis
November 15, 2018

$3.2M Nomad co-op atop the historic Gilsey House has a mini solarium and a rooftop oasis

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The landmarked Gilsey House at 1200 Broadway was once one of several fashionable Broadway hotels to open after the Civil War, and many of these historic details remain, complemented by the kind of 21st-century updates we expect to find in this once-again fashionable neighborhood. The 1871 Second Empire cast-iron building has become a NYC fixture, known for its three-story mansard roof, and it's right above this iconic roof that this $3.2 million penthouse is perched. In addition to the landscaped roof deck, complete with a water tower and Empire State Building views, the three-bedroom pad has a sprawling loft layout, two skylights, and a mini solarium.  
Have a look
Madison Square Park Tower penthouse, now a triplex, back on the market for $77.7M

Image: Moso Studio

November 1, 2018

Madison Square Park Tower penthouse, now a triplex, back on the market for $77.7M

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The penthouse atop the Flatiron District's tallest tower, Madison Square Park Tower at 45 East 22nd Street, has gained a floor and nearly doubled in price. The 7,000-square-foot duplex was listed in 2017 for $48 million. Now, Mansion Global reports, the stunning residence 777 feet above the ground has gained a floor, measures over 15,000 square feet and is about to return to the market at $77.7 million, making it one of the most expensive listings in the city.
Interiors and amazing views ahead
Roy Lichtenstein’s former Nomad loft hits the market for $4.5M
October 3, 2018

Roy Lichtenstein’s former Nomad loft hits the market for $4.5M

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The former Nomad loft of late pop-art artist Roy Lichtenstein is for sale, asking $4.5 million. Lichtenstein, who was a native of New York City, lived at the four-bedroom home at 105 East 29th Street from 1984 to 1988. Located on the eighth floor, the sprawling space measures 3,200 square feet and features four exposures from 19 windows. As 6sqft reported last year, Lichtenstein's son Mitchell listed a home in the Greenwich Village Historic District for $25 million; today it's back on the market for just under $20 million.
Take the tour
Bjarke Ingels-designed office tower in Nomad still on track
September 27, 2018

Bjarke Ingels-designed office tower in Nomad still on track

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While all has been quiet regarding HFZ Capital Group's office tower in Nomad since December, new documents from the Department of Buildings documents filed on Tuesday reveal the project is still on track. CityRealty uncovered a ZD-1 zoning diagram online with a site plan, section, and axonometric drawing that mirror renderings released last year. Designed by Bjarke Ingels Group, the tower will rise from a through-block property at 3-7 West 29th Street.
Find out more
Where I Work: The team behind Black Seed Bagels shows off their new Nomad shop

Head baker Dianna Daoheung and Black Seeds’ new Nomad location

August 17, 2018

Where I Work: The team behind Black Seed Bagels shows off their new Nomad shop

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6sqft’s series “Where I Work” takes us into the studios, offices, and businesses of New Yorkers across the city. In this installment, we’re going inside Black Seed Bagels' new Nomad location. Want to see your business featured here? Get in touch! "We founded Black Seed with the goal of bringing extremely well-made bagels, bagel sandwiches, and coffee to everyone," said co-owner Noah Bernamoff. After he and Matt Kliegman met through a mutual friend while running separate restaurants (Matt, The Smile and the Jane Hotel ballroom and Noah, Mile End Delicatessen), they decided to open their first location of Black Seed Bagels in Nolita in 2014. The Montreal-meets-New York-style bagels became an instant foodie hit, and the partners now have locations in the East Village, Battery Park City, and, as of this week, Nomad. 6sqft paid Noah a visit at their latest location in the trendy Ace Hotel and chatted with him about Black Seed's journey. We also met with head baker Dianna Daoheung, who developed the shop's unique hand-rolled, wood-fired bagels (which garnered her a James Beard nomination) and expanded the menu to include sandwich collaborations with fellow NYC restaurants and chefs.
See the space and meet Noah and Dianna
$1.8M Flatiron loft has a solarium, terrace, and room for another bedroom
July 20, 2018

$1.8M Flatiron loft has a solarium, terrace, and room for another bedroom

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This floor-through loft is indeed unique, as the listing claims. While the second-floor walk-up comes with over 1,000 square feet of interior space, it's the wrap-around terrace and magical greenhouse that set this Flatiron co-op apart from so many others. 6sqft brought news of the 41 East 19th Street loft's $5,000/month rental price back in February; now it's for sale, asking $1.8 million. In addition to all of the interesting architectural details and loads of sunshine, the apartment comes with an alternate floor plan that shows you how to carve out a three-bedroom home and still have room to spare.
Have a look around
$3.7M Flatiron duplex boasts sophisticated interiors and a huge garden
July 18, 2018

$3.7M Flatiron duplex boasts sophisticated interiors and a huge garden

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In a fortunate spot where the Flatiron district and Chelsea meet, this architect-designed two-bedroom duplex at 31 West 16th Street feels like a private house. A private entrance in the pre-war townhouse building leads to an interior where timeless details were created with an eye for design and for providing all the comforts of 21st-century city living. But what really makes this $3.65 million listing exceptional is the large, gorgeous garden in the rear.
Tour both floors
Tom Brady and Gisele Bündchen finally sell their One Madison pad after price chop to $14M
July 13, 2018

Tom Brady and Gisele Bündchen finally sell their One Madison pad after price chop to $14M

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Even if golden couple Tom Brady and Gisele Bündchen have left the neighborhood for a $20 million five-bedroom spread at Robert A.M. Stern’s 70 Vestry in Tribeca, a buyer was happy enough to snatch up their Flatiron pad at 23 East 22nd Street after a price chop. As 6sqft previously reported, the New England Patriots’ quarterback and the Brazilian-born supermodel seemed to be getting serious about selling when they cut the asking price to $13.95 million; the apartment is now spoken for and off the market, according to the New York Observer. The couple bought the 48th-floor unit for $11.7 million in 2014 and put it on the market for $17.25 million in 2016–with no takers until now.
Get one last look
You’re never far from the outdoors in this $5.8M Flatiron penthouse with four terraces and a roof deck
July 12, 2018

You’re never far from the outdoors in this $5.8M Flatiron penthouse with four terraces and a roof deck

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Landscaped decks and terraces are always a luxury in the city, and this penthouse at 29 West 19th Street between the Flatiron district and Chelsea has so much private outdoor space in the form of four terraces and a roof deck that you're just steps from al fresco no matter which room you're in. And while 2,242 square feet of indoor space is a lot of living room, it's the 1,700+ square feet of outdoor space that sets this three-bedroom duplex penthouse, asking $5.8 million, apart.
Tour the great outdoors
Where I Work: Tour FXCollaborative’s Flatiron architecture office with partner Dan Kaplan
June 20, 2018

Where I Work: Tour FXCollaborative’s Flatiron architecture office with partner Dan Kaplan

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6sqft’s series “Where I Work” takes us into the studios, offices, and off-beat workspaces of New Yorkers across the city. In this installment, we’re touring the Flatiron office of architecture firm FXCollaborative. Want to see your business featured here? Get in touch! To mark their 40th anniversary, architecture firm FXCollaborative recently debuted their new name (formerly FXFOWLE), along with a slew of big-name projects such as the Statue of Liberty Museum, a nearly 1,000-unit affordable housing development in the Bronx, and Downtown Brooklyn's One Willoughby Square, which will be the borough's tallest office building as well as the firm's new home. Ahead of their big move when the tower is completed in a few years, 6sqft paid a visit to FXCollaborative's current Flatiron office space to see how these prolific architects make their magic happen, thanks to a behind-the-scenes tour and talk with senior partner Dan Kaplan. From sustainable architecture and office design to equality in architecture and the importance of collaboration, learn how FXCollaborative remains one of NYC's top firms after four decades.
Take the tour and hear Dan’s thoughts
$2M boho Nomad live-work loft is an artists’ dream–or a blank slate
June 15, 2018

$2M boho Nomad live-work loft is an artists’ dream–or a blank slate

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A rare find in 21st-century Manhattan, this light-filled loft at 50 West 29th Street in go-go Nomad is a legit live/work space with a history of artists-in-residence. Asking $1.995 million, it's also a high-floor co-op with Empire State Building views in one of the city's hottest neighborhoods, with great bones and plenty of potential. In its current state of artsy maximalist splendor, the two-bedroom home has plenty of character and room for creating and living.
Get a closer look
Tom Brady and Gisele Bundchen get serious about selling Flatiron pad with price drop to $14M

Tom Brady image via Wikimedia Commons; Gisele Bundchen image via Wikimedia Commons

May 10, 2018

Tom Brady and Gisele Bundchen get serious about selling Flatiron pad with price drop to $14M

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Tom Brady and Gisele Bundchen have relisted their full-floor condo in the sleek One Madison tower at 23 East 22nd Street for $13.95 million, the New York Post reports. The New England Patriots quarterback and the Brazilian-born supermodel bought the 48th-floor unit for $11.7 million in 2014 and put it on the market for $17.25 million in 2016 when they headed further downtown to a $20 million five-bedroom spread at Robert A.M. Stern’s 70 Vestry.
Still looking good
$4M Flatiron duplex was 19th century starchitect Richard Morris Hunt’s studio
May 3, 2018

$4M Flatiron duplex was 19th century starchitect Richard Morris Hunt’s studio

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This $3.925 million combined sale in an historic Flatiron building is a unique opportunity for more than one reason. The 1870s Italianate townhouse at 28 East 21st Street, now a co-op, served as the studio of architect Richard Morris Hunt, whose designs include the Met as well as the Biltmore estate, The Breakers and other notable Gilded Age properties. It's also a chance to acquire an 1,850-square-foot duplex with three bedrooms plus a dreamy townhouse backyard complete with flowering dogwood and magnolia trees and a 250-square-foot artists' studio in the heart of the Flatiron district.
Take the tour
This $7M Nomad loft has a rock-climbing wall, spiral slide, and zip line
April 19, 2018

This $7M Nomad loft has a rock-climbing wall, spiral slide, and zip line

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Tap into your inner child and imagine what features would make an ideal living space. Slide, rock wall, and zip line would most likely be the top three. Well, now your inner child and your actual child can have it all in this insanely fun and functional five-bedroom unit at 260 5th Avenue in Nomad, asking $6,995,00. Profiled previously by 6sqft, the home was envisioned by the architects at Studio DB, who created an elegant, functional and fun home that would make any family giddy from morning until night.
Get a look at all the fun
Bjarke Ingels’ Nomad office tower reveals itself and nearly doubles in height

Rendering via BIG Architects

April 3, 2018

Bjarke Ingels’ Nomad office tower reveals itself and nearly doubles in height

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Despite switching architects from Moshe Safdie to Bjarke Ingels of BIG Architects in September, HFZ Capital Group is still on track with its office tower planned for 3 West 29th Street. New renderings obtained by YIMBY reveal a much taller building than filed in September, which called for 33 or 34 stories. The designs are showing a roughly 60-story tower, officially dubbed "29th and 5th," planned for the Nomad neighborhood, with a footprint of potentially 600,000 square feet.
Take a look
$995K Flatiron co-op has a sophisticated entertaining space downstairs and a cozy loft above
March 23, 2018

$995K Flatiron co-op has a sophisticated entertaining space downstairs and a cozy loft above

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If you can't choose between living in a brownstone or a loft, this unique Flatiron co-op at 41 East 19th Street could be just what you're looking for. You get all the grand old style of living on the parlor floor of a lovely landmarked brownstone, with the exposed beams and brick–and the creative use of space on two levels–that make loft living so cool.
See more, this way
Nomad’s current tallest tower tops out: See new photos
March 13, 2018

Nomad’s current tallest tower tops out: See new photos

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We’ve watched the tower-to-be at 277 Fifth Avenue rising skyward over the past year on its way to a heady– though brief–moment as the tallest spire in Nomad, and now, CityRealty reports, the 55-story building is now topped out at 663 feet. Designed by Rafael Viñoly, the building's understated façade consists of striped masonry bands with four open-air clerestories offering some of the loftiest private outdoor spaces in Manhattan. Though the new tower may only be the 79th tallest in the city, its central Fifth Avenue location will grant its residents singular wide-angle views across the Manhattan skyline and beyond. Photoblogger Field Condition helped to celebrate the topping-out by capturing these impressive views from within the tower's frame.
See new photos and find out what's to come
Open staircases and angular ceilings add drama to this $4M Flatiron penthouse
March 12, 2018

Open staircases and angular ceilings add drama to this $4M Flatiron penthouse

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This Flatiron duplex has it all: a dramatic double-height living room, open staircases, angular ceilings, big windows, a balcony, sky bridge and private roof deck. Over a sprawling 2,300 square feet it holds two bedrooms and two-and-a-half baths. And it comes from 131 Fifth Avenue, a 23-unit cooperative built in 1904 that was once part of the original Lord & Taylor department store. All signs of retail are now gone, and you've got this ultra-hip penthouse asking $3.95 million in its place.
Take a peek
Did you know the Flatiron Building used to have a massive restaurant in the basement?
February 22, 2018

Did you know the Flatiron Building used to have a massive restaurant in the basement?

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New York's iconic Flatiron building, built in 1902, gets plenty of attention for its distinctive, triangular design. But the massive restaurant that operated out of the landmark's basement--known as The Flat Iron Restaurant and Cafe--has seemingly been lost to the ages. The basement restaurant allegedly could seat up to 1,500 guests. And by 1906, Madison Square had transformed from a desirable residential neighborhood for the city’s elite, as it had been in the Gilded Age, to a bustling commercial hub. The lengthy menu reflects that, with offerings that include affordable dishes of shellfish, meats, and sandwiches.
Check out the menu
The new nomadic lifestyle: Luxury real estate and restaurants take over Nomad
February 15, 2018

The new nomadic lifestyle: Luxury real estate and restaurants take over Nomad

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A nomad is defined as “a member of a community of people who live in different locations, moving from one place to another in search of grasslands for their animals.” But it would be hard to imagine any Nomad resident ever straying for grasslands beyond Madison Square Park. After a series of incarnations over the years, Nomad is now a super hip, bustling neighborhood from morning through night with residents, technology businesses (it’s now being referred to as “Silicon Alley”), loads of retail (leaning heavily toward design), great architecture, hot hotels, and tons and tons of food. Named for its location north of Madison Square Park, Nomad's borders are a bit fuzzy but generally, they run east-west from Lexington Avenue to Sixth Avenue and north-south from 23rd to 33rd Streets. Douglas Elliman's Bruce Ehrmann says, “Nomad is the great link between Madison Square Park, Midtown South, Murray Hill and 5th Avenue.”
READ MORE
This stylish Chelsea loft, asking $2.25M, is a standout in luxurious textures and moody hues
February 6, 2018

This stylish Chelsea loft, asking $2.25M, is a standout in luxurious textures and moody hues

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From smooth marble to luxe leather in dark tones of charcoal and slate, this floor-through pad at 151 West 28th Street at the intersection of Chelsea, Nomad and the Flatiron Districts combines classic loft detail with modern design. At 1,800 square feet, you're getting a fair amount of space for $2.25 million; there are currently two bedrooms, an interior "bonus" room, and the opportunity to create closet and storage space. But there's so much open space you'll always know you're in a Manhattan loft.
Tour this elegant loft
Leonardo DiCaprio is renting at this shiny new Nomad tower

Promotional photo of 172 Madison Avenue; Leonardo DiCaprio photo via UN Climate Change/Flickr

January 25, 2018

Leonardo DiCaprio is renting at this shiny new Nomad tower

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Leonardo DiCaprio has spent the last few months breaking in a newly-minted three-bedroom penthouse apartment at the shiny new development at 172 Madison Avenue, according to the New York Post. He's starring in Quentin Tarantino's Charles Manson-themed movie, set to be released in 2019–his first big gig since his Oscar turn in 2015’s “The Revenant.” Leo has been living in a three-bedroom unit in the recently-completed luxury condo "for several months,” a spy says.
Find out more
$6.25M Flatiron loft’s bohemian-luxe style reflects its owner’s international flair
December 12, 2017

$6.25M Flatiron loft’s bohemian-luxe style reflects its owner’s international flair

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Iconic even among the Flatiron district's classic loft buildings and historic architecture, the neo-Gothic 1892 MacIntyre Building at 874 Broadway rises 12 stories above the downtown neighborhood with its handsome turrets, Byzantinue columns and Romanesque arches. Asking $6.25 million, this corner loft co-op occupying two of the building's floors is right at home, overlooking Union Square. A thorough renovation merged two units, resulting in one massive three-bedroom home with a custom-engineered steel and glass staircase and 12-foot ceilings. According to city records, the loft's current owner is writer-director Tannaz Hazemi ("Before the Bomb"), whose culturally diverse international lifestyle may well have influenced the loft's spin-the-compass bohemian-luxe decor.
Tour this fabulously funky loft
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