Edge NYC opens new kaleidoscopic experience that leads to 100th-floor sky deck
All photos courtesy of Edge NYC
Get ready to make some content. A new TikTok-friendly exhibit has opened at Edge NYC’s sky deck at 30 Hudson Yards. The largest transformation of the observation deck since opening in 2020, the colorful, immersive indoor exhibit includes seven installations of moving color, sound, and light that lead to the city’s highest outdoor deck. Created in collaboration with design studios Moment Factory, SOFTlab, and Journey, the multi-million-dollar exhibit “brings the magic of the skyline indoors,” including New York City’s largest kaleidoscope, a “room with four interactive zones filled with endless reflections and vibrant colors, where every angle reveals a completely new view.”
Located 100 stories above the city, Edge NYC offers views from over 1,100 feet up, making it the highest outdoor sky deck in the Western Hemisphere. The deck is 7,500 square feet, complete with a glass floor.
The indoor experience begins on the fourth floor and takes guests through several immersive experiences before leading guests to the iconic outdoor observation deck.
Opening weekend is being ushered in with events and activities, including face painting, meditation, live performances, and a sunset DJ set. Tickets start at $49.
“The next era of Edge will take guests beyond the view,” Andrew Lustgarten, executive chairman of Hudson Yards Experiences, said.
“We’ve created a multi-layered, immersive indoor-outdoor entertainment destination where exceptional hospitality, food and beverage offerings, and experience make every visit feel like a once-in-a-lifetime New York City moment.”
A release detailed the seven installations:
PRISM: “Begin the journey at Edge NYC on Level 4 by passing through an ever-evolving prism that transforms iconic New York City imagery into shifting colors, patterns, and perspectives.”
PULSE: “Enter an interactive light installation where 450 glowing, color-changing orbs respond to guest movement.”
SKYRISE: “Ride a cinematic elevator that uses visuals and sound to simulate rising 100 floors above Manhattan in under 60 seconds.”
REFLECTIONS: “Walk through a two-level space of 200 spinning mirrored panels that track your movement and trigger responsive light shows.”
KALEIDOSCOPE: “Move through four kaleidoscope zones in one immersive room, including NYC’s largest kaleidoscope, where light, color, and original music shift around you continuously. Interactive photo spots and evolving patterns uniquely designed for morning, afternoon, sunset, and night ensure no two visits look the same.”
CRYSTAL CAVE: “Step beneath a 25-foot canopy of oversized crystals — transparent, reflective, and alive with color — that interact with light in unexpected ways from morning to night. Daytime visits may reveal rainbows scattering across the floor, while after dark, an immersive light show transforms the cave into one of the attraction’s most striking moments.”
INFINITE CITY: “Explore 18 large-scale illuminated columns inspired by New York City skyscrapers, where mirrored and translucent surfaces reflect the surrounding skyline and respond to your movement with waves of color and sound through daytime or nighttime visits.”
The new permanent exhibit isn’t the only new addition to the experience. Tao Group Hospitality has been brought in for the reopening of Peak with Priceless, a restaurant on the 101st floor.
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