Where I Work

September 14, 2021

Ryan Serhant unveils SERHANT. House NYC, high-tech ‘brokerage of the future’ office in Soho

One year ago, celebrity real estate broker Ryan Serhant launched his own brokerage. Since then, SERHANT. has grown to more than 55 agents and over 30 full-time employees, representing some of NYC's biggest listings, including the current most expensive apartment. The growing firm is now settling into its new home in Soho, a 15,000-square-foot real estate office "designed for the brokerage of the future." Dubbed SERHANT. House NYC, it's located in a four-story cast-iron building on the corner of West Broadway and Broome Street and has been outfitted with Herman Miller and Design Within Reach furniture, Bang & Olufsen speakers, and modern functional spaces like a film studio, podcast studio, client lounge, high-tech conference rooms, and coworking-style space for agents.
Take a tour here
April 12, 2021

This new cookbook grew from the grassroots effort to share baked goods with essential workers

Award-winning pastry chef Tracy Wilk says, "being in the kitchen makes me happy; it emits a sense of calm where love is shown with a plate of freshly baked chocolate chip cookies." When the pandemic struck her home of New York City, she found herself with too many treats to eat herself. So, she began sharing them with essential workers. This turned into an international movement called #BakeItForward, which is also the title of Tracy's new cookbook. Not only does the book contain a ton of yummy recipes--from Quarantine Banana Bread to Classic Snickerdoodles--but it also includes inspirational stories from bakers and frontline workers around the world.
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March 11, 2021

We Remember: New Yorkers share stories of loss, light, and love during the COVID pandemic

There's no way to describe this past year in words. We can list all the adjectives--painful, scary, hopeful, etc.--but no combination can truly articulate what it meant to be a New Yorker during the COVID-19 pandemic. This Sunday, the city will mark March 14--one year since NYC lost its first resident to the virus--with an official day of remembrance for the nearly 30,000 city residents who passed away. For our part, we decided to speak with our fellow New Yorkers and ask who or what they would like to remember on this somber anniversary. It might be someone they've lost, someone who did something heroic, or a larger group or event that played a role. And with these raw stories, we think we can describe this year, through all the feelings that can never be put into words.
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December 21, 2020

Inside Casey Rubber Stamps: How this tiny rubber stamp shop has survived for 41 years in NYC

Tucked away on East 11th Street between First and Second Avenues is a small rubber stamp shop, which, according to the small sign in its window, is "closed when not open" and "open when not closed." Casey Rubber Stamps is filled from floor to ceiling with rubber stamps that have all been handmade by John Casey and his two team members. John Casey is originally from Cork, Ireland and first founded his shop in 1979 on Seventh Avenue South in the West Village. He moved the shop to the East Village 19 years ago but still makes his stamps the old-school way with a negative, a plate, and a mold process that is both more time consuming and expensive than newer methods involving liquid polymer materials or laser cutting. Ahead, go behind the scenes to see how all the amazing rubber stamps are made, tour the interior and workspace, and learn about the shop's history from John Casey.
All that right here
July 21, 2020

The secret history of Julius’, the oldest gay bar in NYC

On the corner of West 10th and Waverly Place sits Julius’ Bar, New York City’s oldest gay bar. Constructed in the middle of the 19th-century, the landmarked Greenwich Village building first opened as a grocery store and later became a bar. In addition to being one of the oldest continuously operating bars in the city, Julius’ is also known for its historic “Sip-In" on April 26, 1966, when members of the Mattachine Society--one of the country’s earliest LGBT rights organizations--protested the state law that prohibited bars from serving "suspected gay men or lesbians." Not only did the demonstration lead to the courts ruling in 1967 that gay people had the legal right to assemble and be served alcohol, but it also became one of the most significant instances of gay rights activism before the Stonewall Riots in 1969. Like many businesses forced to close because of the coronavirus pandemic, especially now that indoor dining is on hold indefinitely, Julius' owner Helen Buford is struggling to pay the bills and launched a fundraising campaign this month to help save the bar. Ahead, go behind the scenes of Julius' while it remains closed, learn about its unique history from longtime bartenders Daniel Onzo and Tracy O’ Neill, and hear more from Helen about the struggle to survive as a small business during COVID-19.
Go behind the scenes
June 4, 2020

How this Brooklyn non-profit is producing 500,000+ isolation gowns for NYC hospitals

As of this week, Industry City-based nonprofit workforce development organization Course of Trade has produced 219,279 hand-sewn isolation gowns for New York City hospitals, with an ultimate contract of 520,800 from the New York City Economic Development Corporation. Course of Trade was started by Malia Mills’ production director Libby Mattern to offer free sewing instruction and job placement assistance in the garment industry. When COVID hit the city, Libby knew it was time to innovate yet again, and she put in place a partnership with the city in which a 300-person team across South Brooklyn is sewing these life-saving gowns.
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May 27, 2020

Meet iMakr, the Brooklyn 3D-printer that’s made 5,000 face shields for NYC’s healthcare workers

When the Mayor and the Governor spoke out about the city's dire need for PPE, many hero companies stepped up to the plate, including Industry City's iMakr, an outpost of the world's largest 3D-printing and 3D-scanning store. They knew they had enough equipment and the know-how to create simple but much-needed face shields, and so their three-man team in Brooklyn immediately got to work. To date, they've distributed more than 5,000 face shields to more than 20 local hospitals. Ahead, we chat with Jack Keum, iMakr's business manager, to learn more about the company's mission to help our frontline workers through this crisis.
Hear from Jack
April 9, 2020

New Yorkers share their ‘silver linings’ during these tough times

Times are tough in New York, but New Yorkers are even tougher. Though we're facing a lot of challenges right now, one way to get through it is to try to find a "silver lining." Here at 6sqft, we thought all of us in NYC could use some positivity, so we asked our fellow New Yorkers to share their personal silver linings. From 3D printing face masks to spending more time with family to stepping it up in the kitchen to witnessing communities coming together, here are some of the things that are providing some light in these dark times.
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April 3, 2020

6sqft Trivia: How much do you know about New York City heroes over the years?

In the face of adversity or when tragedy strikes, New Yorkers band together in a remarkable way. Over the years, from World War I to the AIDS epidemic to 9/11, residents of NYC have emerged as true heroes, aiding in war efforts, saving lives, and at times, making the ultimate sacrifices. In today's current crisis, we are seeing thousands of heroes every day working in our hospitals and grocery stores and who are fighting day in and day out to save lives and flatten the curve of coronavirus. Ahead, we've put together 11 questions that will test your knowledge of New York City heroes over the years and hopefully remind you that we will get through this.
Take the quiz!
March 30, 2020

Behind the scenes at 95-year-old Woodhaven chocolate maker Schmidt’s Candy

We may not be able to gather together for Easter this year, but we can certainly still place a chocolate order to lift our spirits. And if the Easter Bunny is choosing where to get the best homemade chocolates and candies to fill his basket, Schmidt’s Candy in Woodhaven, Queens would certainly be a top choice. German immigrant Frank Schmidt founded this nearly-century old confectionery shop in 1925. We recently had a chance to tour this iconic shop with Margie Schmidt, Frank's granddaughter and the third-generation owner. Margie continues to make specialty holiday chocolates and candies by hand using the same recipes that were handed down to her by her father. Ahead, go behind the scenes to see how all these tasty treats are made, tour the historic interior, and learn about the shop’s history from Margie.
You're in for a sweet treat
March 24, 2020

Meet the 7,000 ‘Invisible Hands’ delivering essentials to at-risk New Yorkers

If you needed more evidence that New Yorkers come together in a time of crisis, look no further than Invisible Hands. The premise of the volunteer group is that low-risk people can help to bring groceries and supplies to those in demographics at high risk for COVID-19. Simone, Liam, and Healy — "healthy 20-somethings in NYC" — started the group just nine days ago, and today have amassed 7,000 volunteers across New York City and parts of Jersey City. Yesterday, we spoke with Liam Elkind about what it's been like starting this incredible group, how New Yorkers have been able to "pull together when it feels like the world is trying to pull us apart," and what Invisible Hands hopes for the future.
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February 13, 2020

Pierogis, borscht, and Ukrainian history: Behind the scenes at East Village restaurant Veselka

21,000 pierogis, 2,500 latkes, and 110 gallons of borscht--that's how much Veselka is serving up each week. But it's impossible to quantify how many memories have been made at the famous East Village Ukrainian restaurant, which has been in operation since 1954. Whether it's grandparents who remember going to what was then a small candy shop and newspaper stand at a time when the East Village was a thriving Eastern European community, or counter-culture icons of the 1970s, or club kids of the '90s, or the NYU students of today, you can bet that nearly every New Yorker has some story of enjoying a meal at Veselka. 6sqft recently got a behind-the-scenes tour of Veselka's kitchen to see how the magic happens, in addition to chatting with third-generation owner Jason Birchard. Ahead, check out all the photos and learn about the history of Veselka.
Check it out
January 24, 2020

Where I Work: Marvel Architects’ studio brings tropical flair to a classic Tribeca loft

Marvel Architects say they were drawn to their Tribeca office space 25 years ago because of its connection to NYC history and its openness, qualities that also resonate throughout the firm and its practice. They regularly work on cultural projects (like TheatreSquared and the Northeast Bronx YMCA), adaptive reuse projects (such as St. Ann's Warehouse and the Bedford Armory in Brooklyn) and affordable housing developments (like the Stonewall House and Rockaway Village) and they are receptive to community feedback (as was the case with their current One Clinton project). With another office in San Juan, Puerto Rico, Marvel continues this open dialogue throughout its team, as staff members contribute reciprocally to projects in both cities. To learn more about this unique firm, 6sqft had a chat with founding principal Jonathan Marvel and founding partners Lissa So and Guido Hartray and toured their open and airy office that brings a bit of tropical flair to Tribeca.
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September 25, 2019

The making of Hudson Yards’ Spanish market: Meet the team behind Mercado Little Spain

When New York Times food critic Pete Wells visited José Andrés' Mercado Little Spain, he declared that it had "more great food and drinks per square foot than anywhere else in New York." From Ibérico hams and Peking duck to the seemingly simple yet ever-pleasing pan con tomate, the food at Hudson Yards' Spanish market has certainly made its mark on the gastronomy scene. But what sets Andrés apart from other chefs and restauranteurs is his entire vision. Mercado Little Spain is designed as a series of "streets," with the various kiosks leading guests on a curated experience. Most of the design elements and materials were sourced from Spain, and the artists commissioned represent different regions of the country. To bring his vision to life, Andrés assembled a stellar team, including Michael Doneff, the Chief Marketing Officer at his ThinkFoodGroup; Juli Capella, co-founder of Spanish architecture and design firm Capella Garcia Architecture; and NYC-based design studio (and NYC food hall experts) ICRAVE. Ahead, take a behind-the-scenes tour of Mercado Little Spain and hear from all these amazing and talented collaborators on what it was like working on the project.
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September 23, 2019

New City of Women map assigns a significant female figure to all 424 subway stations

Three years ago, journalist Rebecca Solnit and geographer/writer Joshua Jelly-Schapiro created City of Women, a subway map that replaces stations with significant women in NYC's history and cultural landscape. The map was originally part of their book “Nonstop Metropolis: A New York City Atlas,” but they've now done an updated version that's currently for sale at the New York Transit Museum. In this revamp, they've assigned a woman to all 424 subway stations and have added 80 names, including Cardi B and Alexandria Ocasio-Cortez. Ahead, we chat with Joshua to learn more about the inspiration behind the map, how they chose the names, and what's next.
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August 13, 2019

Where I Work: Shelly Fireman’s Redeye Grill has been serving the Carnegie Hall crowd for 25 years

When Sheldon “Shelly” Fireman opened Redeye Grill across from Carnegie Hall 25 years ago, the term "restauranteur" didn't exist. But by that point, he'd already gained local celebrity status for Greenwich Village's all-night Hip Bagel and had the foresight to open Cafe Fiorello near recently completed Lincoln Center. Today, Shelly is the CEO of Fireman Hospitality Group, which operates six restaurants in NYC as well as two on the Potomac River in Maryland. And though he can most definitely be called a restauranteur now, Shelly stands out amongst the myriad food influencers in the city. Though his establishments exude an old-school New York charm and certain nostalgia, he has found the formula to withstand the test of time. After a 2018 kitchen fire, the iconic Redeye Grill reopened in July. We recently sat down to lunch with Shelly to hear more about his story and take a tour of this classic Midtown restaurant.
Have a look around and meet Shelly
July 19, 2019

Where I Work: Inside Monarch Theater, Williamsburg’s new modern Asian restaurant

"Asian fusion" is undoubtedly one of the most popular categories on Seamless, but for restauranteurs Lawrence and Ayako Elliott, it wasn't about following the trends. "When we went out to dinner, we ate mostly [East] Asian food... so we wanted to create a menu that we would find interesting," Lawrence told 6sqft. And this is exactly what they did at their Metropolitan Avenue restaurant Monarch Theater, which opened in February. Not only is the food influenced by traditional East Asian cuisine, but the design of the two-story restaurant--which the Elliots worked on themselves--was inspired by the former theater that occupied the site. Ahead, take a look around and learn more about this new Williamsburg gem.
Look around!
July 9, 2019

Where I Work: Harlem’s Focus Lighting illuminates the field of architectural lighting design

6sqft’s series “Where I Work” takes us into the studios, offices, and off-beat workspaces of New Yorkers across the city. In this installment, we’re touring the Harlem office of architectural lighting design firm Focus Lighting. Want to see your business featured here? Get in touch! After spending many years designing theatrical lighting, Paul Gregory decided to transition into the world of architectural lighting. He started his career working on nightclubs and in 1987, founded his own firm in his neighborhood of Harlem. Eight years later, Paul and his team at Focus Lighting garnered international recognization for their work on the Entel Tower in Santiago Chile, the world's first automated color-changing building. Since then, the firm has grown to have 35 employees and nabs commissions such as the Times Square ball, Tavern on the Green, and the Waldorf Astoria (and that's just here in NYC). But through all their success, Focus has kept their offices in Harlem, now at 116th Street and Adam Clayton Powell Jr. Boulevard, where their close-knit employees work collaboratively. The converted loft space has a unique light lab, similar to a black box theater, as well as a gallery space where the team can test out new means of digital architecture and video projects. 6sqft recently visited Focus Lighting to learn more about their fascinating work, tour the space, and chat with Focus partner and principal designer Brett Andersen and principal designer Christine Hope.
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June 26, 2019

Behind the scenes at Little Italy’s Elizabeth Street Garden and Gallery

Shortly upon arriving in New York in the 1990s, Allan Reiver traveled to Coney Island with one goal in mind: find a shooting gallery. Reiver, who has always had a knack for finding art out of other people’s junk, bought one that same day from an older man who told him it had been boarded up since the 1930s when it became illegal to shoot live ammunition. Nearly 30 years later, the 10-foot high boardwalk game, still operational, sits in the back of the Elizabeth Street Gallery in Little Italy, where Reiver has housed unique artifacts and fine objects for nearly a decade. Rare finds can also be found next to the gallery, scattered across a lush green space known as the Elizabeth Street Garden. Since 1991, Reiver has leased the land from the city, slowly transforming the lot with unique sculptures, columns, and benches, all plucked from estate sales. In 2012, the city revealed plans to replace the garden with a senior affordable housing complex, known as Haven Green, igniting a battle between garden advocates and affordable housing supporters. The City Council votes on the project Wednesday. Ahead of the decision, 6sqft toured Reiver’s gallery and the garden next door and spoke to him about building the green space and the plan to fight the Haven Green project in court.
More this way
June 21, 2019

Inside the Elizabeth Collective, Elizabeth Taylor’s former Midtown mansion turned arts collective

When you think of the heart of Midtown, the first thing that comes to mind is probably not a turn-of-the-century mansion dripping with historic details. But nestled amongst the office buildings on West 56th Street between 5th and 6th Avenues is just that. Designed by architects Warren & Wetmore of Grand Central fame, 10 West 56th Street has gone through several incarnations over its lifetime, from private residence (including the one-time home of Elizabeth Taylor!) to high-end retail space. Its most recent transformation was helmed by Roxana Q. Girand, founder of real estate development firm Sebastian Capital. Wanting to merge her expertise and passion in commercial space, art, and beauty, she opened the Elizabeth Collective this past fall as part art pop-up event space, part permanent studio workspaces. 6sqft recently visited Roxana at the Collective to get a behind-the-scenes look at the incredible French Renaissance Revival building, see how she's given the space a new life, and learn more about what's to come.
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May 8, 2019

Interview: Design star Genevieve Gorder on ‘Trading Spaces,’ her new show, and life in NYC

From getting her first design job at MTV during the station's height in the '90s to being selected as one of the original designers on TLC's "Trading Spaces," Genevieve Gorder says she feels eternally grateful for her timing. "I hit a lot of those key moments at the right time for when I was born, and I don’t know how I keep doing it, but I’m very grateful I do." When Genevieve says she's "grateful," we know it's authentic. This is why the interior designer has achieved the success she has, appearing in more than 20 TV shows over her 20-year career. She's a person everyone feels comfortable around, whether it's with a family who shares her Midwestern roots or a New York City neighbor. Her latest endeavor, the design show "Best Room Wins," aired last week, and once again, it's Genevieve's warmth, grace, and exceptional talent that are on full view. 6sqft recently caught up with Genevieve to learn more about her background and time on "Trading Spaces," why she feels the new show is "smarter, sexier, and more real," and what her favorite spots in the city are.
Read the interview
May 1, 2019

This nitrogen ice cream parlor in the Bronx is a pastel-painted dream

Last December, Ice Scream opened at the Mall at Bay Plaza, giving the Bronx its first liquid nitrogen ice cream parlor. In addition to serving up futuristic frozen treats, the shop provides a fun and relaxing rest stop in between shopping. Founded by New Yorker Julien Albertini and Alina Pimkina, from Moscow, interior design firm Asthetíque specializes in luxury hospitality and residential design. Although developing a brand for a family business tailored to children was a totally new concept for Julien and Alina, the duo took on the design for Ice Scream and came up with a concept that "benefits society and makes peoples’ lives and businesses more beautiful and functional," according to the designers. Inspired by the 1980s Memphis design movement, Asthetíque has created a space for guests to have “plenty of Instagrammable moments.” From the ceiling's coordinated light show to the fun mantras written in neon script throughout the 24-seat store (ie: "Ice Scream is better than therapy" and "Count your sprinkles, not your problems"), Ice Scream's design not only provides a spot for families to make memories, but as a declaration that the "Bronx can contribute to the world of design." For its innovative and playful ice cream parlor design, Asthetíque was a winner in the 46th annual IIDA Interior Design Competition this year. Ahead, see inside the eye-catching ice cream parlor and hear from Julien and Alina on the brand development process.
Get the scoop on Ice Scream
April 24, 2019

Where I Work: How Kerry Brodie helps empower refugees through food at Emma’s Torch in Brooklyn

While volunteering at a Washington, D.C. homeless shelter a few years ago, Kerry Brodie witnessed how food can facilitate conversations among diverse groups of people. “If I have one background, someone else a different one, but we have this shared experience of cooking with our mothers and grandmothers, there’s got to be something else we can do to propel change,” Kerry said. With the idea to help those from disenfranchised communities find jobs and feel empowered doing so, she quit her job in public policy, moved to New York, and enrolled in culinary school. A month after graduating, Kerry founded Emma’s Torch, first as a pop-up in Red Hook to now a brick-and-mortar restaurant in Carroll Gardens, where it’s been for about a year. The nonprofit, named after Emma Lazarus whose poem is inscribed on the Statue of Liberty, serves as a culinary school for refugees, asylum seekers, and survivors of trafficking. Applicants who are accepted to the 12-week paid program not only learn how to cook in a high-pressure setting but also work on English language skills and career planning. 6sqft recently sat down with Kerry at Emma's Torch ahead of a graduation dinner, a night where the students take over the menu and "cook from the heart." Ahead, learn more about the mission of Emma's Torch, the challenges of operating as a nonprofit, and Kerry's plan to expand beyond New York City.
See the space and meet the founder of Emma's Torch
April 3, 2019

Where I Work: Noam Grossman wants to perfect the NYC slice at his throwback pizzeria Upside

How do you heighten something as ubiquitous in New York City as a slice of pizza? It’s all about the dough. Noam Grossman, the founder of Upside Pizza, which opened in the Garment District in January, uses a 100 percent naturally leavened dough with a sourdough starter, unbleached flour, and a rise time of 72 hours. Grossman credits this mixture, along with the use of a brick-lined oven and in-house ingredients, for making Upside Pizza stand out among the hundreds of other slice joints found across the city. With a team consisting of dollar-slice gurus Eli and Oren Halai, of 2 Bros. Pizza, and pizza consultant Anthony Falco, of Roberta’s fame, Grossman’s pizzeria elevates the New York slice experience while retaining its grab-and-go roots. “We’re not cranking out quick-made pies,” Grossman told 6sqft. “We’re working tirelessly to make our pies memorable, and the absolute best they can be.” And all of this is happening in a 330-square-foot joint on the busy corner of 39th Street, across from the Port Authority. Boasting a colorful, in-your-face aesthetic, the inspiration for Upside Pizza's design came from "the nostalgia of being a kid in the '90s when hip hop and sports reigned supreme, and local pizza parlors were places of community gathering," he said. Ahead, hear from Grossman on Upside Pizza's plan to perfect the slice, the pizzeria's expansion, and his favorite slice joint in the city.
Meet Noam
April 1, 2019

Where I Work: Architecture and interiors firm CetraRuddy shows off their self-designed offices

6sqft’s series “Where I Work” takes us into the studios, offices, and off-beat workspaces of New Yorkers across the city. In this installment, we’re touring the Battery Park office of architecture-interior design firm CetraRuddy. Want to see your business featured here? Get in touch! Husband-and-wife team Nancy Ruddy and John Cetra started architecture/design firm CetraRuddy in 1987, and after working from an office in Soho for 25 years, the firm moved to One Battery Park Plaza a year-and-a-half ago. Now with 100 employees, they had outgrown the space and wanted to use the move as an opportunity to revamp and improve the things that didn't work. They were first attracted to the space's light and views, but the firm was also able to occupy the entire floor, meaning they could design the entire office space, as well as the corridors. After recently interviewing Nancy about CetraRuddy's many successes, 6sqft paid a visit to their new offices, where we received a tour from Eugene Flotteron, Director of Architecture. Eugene has been with the firm for 17 years and has been a partner for five, so he's had the opportunity to see them grow and transform over the years.
Take the tour