Mapping NYC subway stops according to their most popular Instagram hashtags

January 18, 2017

The Houston Street 1 station is #cronut; the PATH train’s World Trade Center station is #neverforget; and the Cathedral Parkway/110th Street station is #Seinfeld. This is the NYC subway map according to each stop’s most popular Instagram hashtag. CityLab first shared the fun visualization, titled #tagsandthecity, and pointed out that, though the map has categories for sightseeing/monuments, shopping, leisure, culture/museums, and hotel/travel, it’s the food and drink that really takes the cake. From #redrooster and #robertas to #shakeshack and #halalguys, it seems New Yorkers really like to post some food porn.

tags-and-the-cityClick here to expand map>>

In addition to New York, creator Jug Cerović, a Parisian architect and map designer, made maps for Berlin, Paris, London, and the San Francisco Bay area. They also come printed on wall decor, phone cases, pillows, mugs, and more.

For each city, the design team chose the 100 most popular stations and renamed them with the Instagram hashtag used most in their proximity, though they did use a bit of creative license when the hashtag was simply the station name or neighborhood. The data is from 2014, which explains why certain names like #hedwig don’t quite line up with the current trends. Unfortunately, Instagram now restricts its data, so the team won’t be able to update the map. But you can explore the full version here>>

[Via CityLab]

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