Fifth Avenue Association

November 10, 2025

Holiday open streets will return to Fifth Avenue for just one Sunday

A large stretch of Fifth Avenue will once again be closed to vehicles for the holidays—but just for one day. The Fifth Avenue Association announced that Holiday Open Streets will return on Sunday, December 14, from 12 p.m. to 6 p.m., turning the iconic corridor between 47th and 57th Streets into a pedestrian-centric, holiday-themed promenade. The event, held across three Sundays in 2022 and 2023, was reduced to a single day in 2024, and will remain so in 2025 due to “logistical challenges” tied to increased security at Trump Tower, according to Gothamist.
Find out more
December 6, 2023

Fifth Avenue’s sparkling snowflake is brighter than ever

Fifth Avenue's famous snowflake, a cherished New York City holiday fixture for 40 years, is back and brighter than ever. The Fifth Avenue Association and the Stonbely Family Foundation on Sunday celebrated the lighting of the refurbished snowflake, which features 16,500 sparkling crystals and new high-intensity full-color LED lights. The twinkling 30-foot-wide snowflake is suspended 50 feet above Fifth Avenue and 57th Street from four buildings: the Aman Hotel, Bergdorf Goodman, Bulgari, Louis Vuitton, and Tiffany & Co.
see more here
November 15, 2023

Fifth Avenue to transform into car-free holiday wonderland

Attention revelers: the streets of Midtown will soon be filled with fun, pedestrian-friendly cheer. As part of a special holiday open street, Fifth Avenue will close to cars and transform into a winter wonderland on three Sundays in December. The Fifth Avenue Association on Tuesday revealed the "Gift of Fifth" campaign that will turn the historic corridor from 49th Street to 59th Street into a holiday destination, with jolly decor, festive food and beverages, photo-ops, store giveaways, and more.
DETAILS HERE
April 7, 2023

What you need to know about the 2023 Easter Parade and Bonnet Festival in NYC

A procession of marchers wearing vibrantly over-the-top bonnets will take over Fifth Avenue on Sunday.  Hosted by the Fifth Avenue Association, New York City's annual Easter Parade and Bonnet Festival takes place on April 9 between East 49th to East 57th Street. New Yorkers are invited to watch as revelers march up Fifth Avenue while showing off their most intricate bonnets and outfits. Here is everything you need to know about one of NYC's age-old traditions, the Easter Parade.
Find out more
April 10, 2020

This Sunday’s Easter Parade is going virtual

While it won't be an actual procession, this year's annual New York City Easter Parade and Bonnet Festival will take place virtually on Sunday, April 12. The festive event dates back to the 1870s but was, of course, canceled this year due to the coronavirus crisis. But the Fifth Avenue Association is taking it to Instagram, encouraging participants to "dress up in their most creative, home-crafted Easter outfits, strike a pose in quintessential Fifth Avenue style and participate in a virtual parade."
READ MORE