March 16, 2016
Mid-century modern is often touted as the ideal when it comes to design, but while that era gifted us beautiful and timeless works from the likes of Mies and Charles and Ray Eames, not everyone at the time was keen on keeping with this design aesthetic. As the 70s gave way to a slew of political and social change, many homes also saw revolution of their own from the streamlined to the downright psychedelic. Case in point: All of the interiors featured in old issues of Apartment Life, a city living lifestyle magazine from the 70s.
But what might be better than ogling all the decades-old acid trip decor in these old issues is reading the captions of the glossies. Like the folks featured in our My sqft series, Apartment Life talks the challenges of urban living (like no-view windows and limited storage), in addition to offering up some tips on how to deal (solution: build yourself a "butcher block storage/coffee table" they say!). They've even got a great idea for beating the below-zero blues: A "Winter Picnic" in bed.
Go inside these apartments here