clover grocery

City Living, gentrification

Can bougie bodegas make it in NYC?

By Michelle Cohen, Tue, October 23, 2018

Image: Clover Grocery via Facebook.

There was a time not too long ago when New Yorkers began to resent the apparent gentrification of local bodegas, which had begun carrying high-priced, healthy food items sought by new neighborhood residents. Chain convenience stores like 7-11 were yet another blow to the concept of the quirky corner deli. And then, of course, there was the Whole Foods effect. The latest development in the ascent of the local grocery store is even more difficult to grok: The “wellness bodega” has arrived. As Eater reports, mini-markets–like Clover Grocery in Manhattan’s West Village–in metro areas like NYC and LA are stocking items like $18 “vegan friendly” condoms and marine collagen supplements–and confusing the daylights out of ordinary city folk.

And a WeWork market, of course

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