Braun

Green Design, Products, Technology

i Ready O Turns Old iPhones into Retro Radios

By Ana Lisa Alperovich, Fri, March 20, 2015

PlusD, iPhone speaker, i Ready O, planned obsolesence, TP1, Dieter Rams, Braun, Korean design,

As Apple releases new versions of the iPhone there are plenty of phones–those that have been discarded for not running the latest apps or holding a charge all day–filling our landfills. But Korean design studio PlusD is tackling the issue with their innovative i Ready O, which can turn any old iPhone into a new, cool radio. With minimalistic aesthetics inspired by the classic Dieter Rams designs for Braun, this object hacks Apple’s planned obsolescence with sustainable design.

Learn more about i Ready O

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