Listing images courtesy of Brown Harris Stevens

This iconic Soho loft at 565 Broadway comes with a storied past and a newly reduced price: $6.8 million. Located on the corner of Prince Street and Broadway, the building was originally designed by John Kellum as the headquarters of Ball, Black & Co, the top 19th-century jeweler before Tiffany’s. In 1992, the loft was the inaugural setting for MTV’s first season of “The Real World.” A few years later in 1995, sculptor Edwina Sandys—the granddaughter of Sir Winston Churchill—bought the duplex with her husband, architect Richard Kaplan, for $950,000, according to the New York Post. Originally listed in 2013 for $10.95 million, it’s been on and off the market since.

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You know an apartment is exceptional when Philip Johnson once referred to it as “the most beautiful loft in Soho.” Home to sculptor Edwina Sandys, the granddaughter of Sir Winston Churchill, and her husband, architect Richard Kaplan, this one-of-a-kind space at 565 Broadway was also the location for the original season of “The Real World” in 1992 and has since seen the likes of architects Richard Meier and Rafael Vinoly, Barbara Taylor Bradford, Massimo Vignelli and Christine Ebersole pass through its doors for high-society parties hosted by Sandys and Kaplan.

But the real draw here is the simply stunning historic architecture. Originally home to Ball Black & Co., the top 19th century jeweler before Tiffany’s, the five-bedroom duplex boasts a double-height, 17-foot, exposed-brick vault ceiling, stately Corinthian columns, and a Carrara marble floor, which certainly justifies the $10 million price tag.

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Leo Yoshimura, a set designer and art director for late night television shows like Saturday Night Live and the Late Show with Conan O’Brien, has purchased unit 5W at SoHo’s 565 Broadway for $4.2 million through a listing held by Keller Williams.  This is a D2 class/artist in residence building, meaning it’s a former industrial site that was converted to residential and now its apartments must be inhabited by a certified artist.

The artistically designed loft seamlessly blends historic character with sleek modernism.  Original columns punctuate the 2,740-square-foot 3BR/3BA space, which retains its large windows and high ceilings.  The interior window cutouts let natural light traverse the entire unit, as does the contemporary frosted glass divider that leads into the boldly painted red den.

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