REVEALED: New East Williamsburg Rental 66 Ainslie Street Aims for Ubiquitous Factory Look

December 29, 2014

Rendering of 66 Ainslie Street via Slate Property Group

Here’s the first look at 66 Ainslie Street, a seven-story, 50-unit rental building set to rise from the East Williamsburg corner of Ainslie and Keap Streets. According to The Real Deal, the project is being developed by Slate Property Group, led by Martin Nussbaum and David Schwartz, and the site’s previous sole owners, Tavolario and Meszaros Realty Corporation. Slate purchased the site for $15 million in an off-market deal in September.

Construction permits filed this past November by Aufgang Architects indicate that the building will contain 42,500 square feet of residential and retail space, 23 parking spaces in an underground garage, and a roof deck and fitness center. The site is also around the corner from the Metropolitan-Lorimer G and L train stop. The filing of a “major alteration” application indicates that at least some part of the existing one-story factory building will remain.

East Williamsburg, Slate Property, Ainslie Street, Industrial loft,Factory Lofts, Brooklyn construction, Brooklyn development, brooklyn rentals, williamsburg rentalsThe current site

66 Ainslie, among many others, embodies the ongoing trend of replacing/pricing out real working factories with high-end apartment buildings that paradoxically appear to be converted industrial buildings themselves. As per the sole rendering posted on Slate’s website, 66 Ainslie’s exterior acknowledges Williamsburg‘s pre-trendy industrial roots with a dark-red brick facade, rhythmically punctured by large multipane windows.

East Williamsburg, Slate Property, Ainslie Street, Industrial loft,Factory Lofts, Brooklyn construction, Brooklyn development, brooklyn rentals, williamsburg rentals
From L to R: 10 Sullivan Street, 508 West 24th Street, 456 West 19th Street, and the Nathaniel

Dozens of new residential projects around the city are sporting the faux-factory look, including 508 West 24th Street, 456 West 19th Street, and 10 Sullivan, just to name a few. Furthermore, 66 Ainslie is seemingly an identical miniaturized copy of the Nathaniel rental building over in the East Village.

66 Ainslie Street, Aufgang Architects, East Williamsburg, Slate PropertyAerial view of the intersection of Ainslie and Keap Streets with 66 Ainslie superimposed; CityRealty

Despite the unadventurous design, 66 Ainslie is promising to be a dignified neighbor when juxtaposed with the slick metal and glass Ainslie Tower and generic black-brick 65 Ainslie with which it shares the intersection.

Stay up-to-date with 66 Ainslie listings at CityRealty

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